Ciaz zooms past City in Oct as mid-size sedan war takes new turn 

NEW DELHI: The battle for the leadership position in the midsize sedan segment has intensified with Maruti’s new launch Ciaz trumping segment leader Honda City in its first full month of sales in October.
Sales of the Ciaz stood at 6,345 units while City that has been a runaway success since its relaunch in January found 5,125 customers in October.

Erstwhile market leader Hyundai Verna’s tally of around 3,000 units has put it in the third position.
Maruti said it was hopeful of keeping its leadership position and avoid the fate that befell its earlier mid-size car SX4. Though, SX4 got off to a great start, its sales fizzled out after three months.
“We are off to a good start.... The festive season has been good for Ciaz. We have bookings of over 17,000 right now,” said RS Kalsi, executive officer marketing and sales, Maruti Suzuki India Ltd. “In the first few months, the demand can be deceptive as there is always a novelty factor with a new car. But we want to retain the segment leadership and sales should stabilise at over 5,000 units per month.”
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