t is no longer correct to call digital the future. It is now the present, very actively changing not only market dynamics, but also re-establishing the very axioms of marketing and advertising. In a bid to recognise and honour the best of work across the digital media space, exchange4media has come back with an all new edition of Indian Digital Media Awards (IDMA).

IDMA focusses specifically on ground-breaking work across internet, mobile, gaming, social media and blogosphere. Nineteen awards will be bestowed across five categories, namely, Products, Service, Corporate, Events, Films and TV/News Shows, recognising landmark work in each.

To make sure that the talent from various platforms is given equal importance and is judged by a completely fair and unbiased process, exchange4media has invited prominent personalities from various digital sectors to be a part of IDMA 2013’s Advisory Board.

The esteemed members of the Advisory Board are Atul Hegde, CEO, Ignitee; Avijit Arya, Chairman and CEO, Internet Moguls; Deep Kalra, Founder and CEO, MakeMyTrip; Jaideep Shergill, CEO, MSL India; Litin Purohit, Partner, Everymedia; Neetu Bhatia, CEO, Kyazoonga; Nitin Mathur, Senior Director Marketing – India & South East Asia, Yahoo; Prashant Puri, CEO, Adlift; Punitha Arumugam, Agency Director, Google India; Rishi Khiani, CEO and MD @ Ant Farm; Rohit Dadwal, MD, Mobile Marketing Association Asia Pacific; and Vikas Saxena, CEO, Nimbuzz.

The Advisory Board will overlook the proceeding of the property. The prestigious Advisories will guide at various points to bring out the best results.

IDMA 2013 is coming back with a lot more fun, excitement and challenges. With a variety of categories, strict judging process and India’s best of digital work, IDMA 2013 is bound to kick-off some adrenaline in the digital world.

Amit singh
pgdm 2nd sem